Case Histories Title
K2 – Convergent thinking, creating an optimised communication management strategy for AA
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K2 – Convergent thinking, delivering more effective business communication management for a Leading General Insurance group
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K2 – Convergent thinking, developing a more holistic customer view and improved campaign performance for RBS
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K2 – Convergent thinking, improving customer satisfaction for Dixons Coverplan
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K2 – Convergent thinking, providing Provident with improved speed to market through reduced cycle time
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News Title
dsicmm Group acquires K2 to extend UK's biggest independent direct communications player
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One Minute Pitch (Windows, 3.8MB).exe
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Business communication management


K2 Direct is a market leading provider of data driven communication solutions. Launched in 1989, K2 operates from a purpose built facility based in Manchester.
 
K2 provides communications support for many of the UK’s leading brands, across a range of market sectors
 
K2 has developed a new level of integrated communication that makes a tangible difference to business performance.
 
We call our approach convergent thinking.
 
It combines data insight and analytics, with skilled business application specialists and class leading output technology, resulting in improved business systems for handling data driven one to one communications.
 
Convergent thinking from K2 delivers effective insight, segmentation and targeting, significant cost improvement to business process and more meaningful message content and personalisation.
 
To see how K2 can bring new insight and thinking to your business contact K2 Business Development on 08450 518 222